EMPOWERING

TEAM

Our success is our clients’ success. Our culture is people-focused. We value work/life balance, and we encourage education and growth.

The FRESH Team is real, transparent and fair… real people, real results, real resourceful and real partnerships with an individualized approach. 

We’re actively involved in all our accounts, and we staff teams based on the expertise each person brings to your brand.

A note from our founders:

After decades in marketing and nutrition communications, it became clear that we were amid a major shift. Consumers started demanding more of their food than just great taste. They started looking for nutritious, responsibly-produced foods they trust. Yet, with this shift, and with more health food products emerging every day, something was still missing. Very few communications agencies took health, as a marketing pillar, as seriously as their clients. And there were even fewer that had a credible health expert advising marketing and communications efforts.

As dietitians, we had a unique understanding of the food industry, health trends and of the science that guides nutrition recommendations.

We realized that the combination of communication, marketing and nutrition expertise would help like-minded companies stand out and succeed in an increasingly crowded space.

In 2016, FRESH Communications was born. Today, we are a powerhouse team connecting consumers with the best food and lifestyle brands. Brands we love, use and feel good about serving to our own families. Brands that innovate, challenge and change the way we eat and live.

We’re so glad you found us—now, let us help others find you.

In good health and great taste,

the founders photo

Stephanie Ferrari, MS, RDN

As co-founder and president of FRESH Communications, Stephanie’s main areas of focus include business growth and development, client strategies, and providing thought leadership on food and nutrition trends. In her personal time, Stephanie enjoys trips to Cape Cod with family, drinking good wine with friends, and taking her two pups for long walks around the neighborhood.

Sheri Kasper, RDN, LDN

Sheri is co-founder and CEO of FRESH. A lover of brainstorms, Sheri supports the program team however needed – campaign development, big-picture strategy, leveraging nutrition impact and more. In addition, she focuses on business development and agency growth. When she isn’t working you can find Sheri on the sidelines of a youth soccer game, eating cheese, planning her next family vacation (usually not all at the same time…) or wandering around HomeGoods.

Amy Davis, RD, LDN

Amy is a registered dietitian with extensive experience in the natural and health foods industry. Her focus at Fresh Communications is business development and strategic growth. She also contributes to campaign brainstorms and the media. In her free time, she enjoys walks in the garden district, trying new restaurants in New Orleans, and spending time with her friends, family, and sassy cat named Pepper.

Ariana Panetta, M.Ed

Ariana takes care of business behind the scenes from project support to accounts payable/ receivable, she helps FRESH stay running smoothly! When she isn’t working, you can find her signing up for a spin class, hanging with her pit/lab mix Lacey, or in the kitchen whipping up her favorite breakfast: veggie egg scramble with avocado toast!

Bianca Tamburello, RDN

Bianca is a Registered Dietitian and marketing expert who leverages her credibility and science background to speak to the unique nutrition benefits of our better-for-you brands and craft creative and engaging PR and social campaigns. In her free time, you can catch Bianca busting a move in a dance class, spending time with family, and traveling to NYC (her favorite place) for day trips!

Bri Alberghini

Bri brings her clients’ visions to life through Public Relations and Influencer Marketing while looking at it through a creative and on-trend lens to make an impact. In her free time, you can find her trying out new workout classes, testing out viral TikTok recipes, or listening to a podcast.

Heather Smith

With 20+ years of experience at creative/public relations agencies, Heather focuses on creating communication strategies, campaigns and messaging for brands. She’s all about coming up with big, creative ideas to drive breakthrough results and is an expert in media/influencer mailers and gifting. Off-the-clock, Heather loves spending time with her husband, twin daughters and rescue mutt — and goes to as many live music shows as she can.   

Lizzie Stallone

Lizzie grew up in the food business and uses her expertise from her previous experience on the brand and retailer sides of the equation as well as her creativity, to deliver engaging social content, purposeful pitches, and well-rounded influencer campaigns utilizing her knowledge in Shopper Marketing. In her free time, you can find her thrifting, traveling, or heading to the nearest beach.

Samantha MacLeod, MS, RDN

Sam is a Registered Dietitian and seasoned member of the team responsible for media relations, influencer partnerships, social media strategy and management. When she’s not at her computer you can find her travelling the world (or most recently across the country in her 1999 Mini Winnebago), playing with her adorable pup Pua, discovering the next best restaurant in Boston or hanging out with her fam!

It’s good to be a little FRESH.
It builds character (and brands).